📅 2025-09-30 12:00
🕒 Reading time: 22 min
🏷️ Realization First Principle 🏷️ Learning 🏷️ 【🔏Classified File】
Detective's Memo: The revolutionary action principle "Realization First Principle" extracted by ROI Detective Agency from field practice. While many pursue "efficient methods," "smart approaches," and "best practices," why does this methodology fearlessly execute "100 copy-pastes" and "1000 manual tasks" without being deterred by inefficiency? Why does the method ridiculed as "idiotic" by perfectionists share the same success pattern as the founding periods of global companies like Amazon, Airbnb, and Groupon? Choosing "realizable inefficient methods" over "unrealizable perfect plans"—uncover the secret of practitioners that creates the decisive difference between doers and critics, avoiding the trap of methodology obsession and reliably reaching goals through this paradoxical thinking.
Realization First Principle, officially the "incremental goal achievement methodology prioritizing realizability over efficiency," is an original action theory systematized by ROI Detective Agency from practical experience. Composed of five stages—"Goal Setting → Complete Task Enumeration → Manual Full Realization → Bottleneck Identification → Selective Automation"—it is recognized among clients as a methodology that absolutely prioritizes "first realize" while completely ignoring the beauty, efficiency, and smartness of methods. However, many people dismiss it as "inefficient folly," failing to understand its original strategic value of liberation from perfectionism and analysis paralysis, and reliable goal achievement.
Investigation Memo: Why is "100 copy-pastes" a rational decision? The answer lies in the cold comparison of "learning cost vs. realization speed." If 30 minutes of copy-paste is faster and more reliable than 3 hours of learning for-loops, then copy-paste is the optimal solution. Realization First Principle is the ultimate pragmatism that thoroughly implements MVP's "minimum" concept at the action level.
Basic Evidence: Reliable goal achievement system through 5 stages
Clarifying only "what to achieve"
Goal setting principles: - Completely ignore implementation methods - Never think about "how to" - Postpone detailed specifications, technology, resources - Vividly depict only the state to achieve
Bad example (includes method): "Create a blog with 100,000 monthly PV using WordPress" → Already decided on WordPress as the method
Good example (pure goal): "Have an information publishing media with 100,000 monthly PV" → WordPress, custom system, note, etc. methods undecided
ROI Detective Agency example: Goal: "Have media that systematically publishes business frameworks" Method: Undecided (eventually settled on ChatGPT-made Markdown Viewer)
Writing out all processes "ignoring feasibility"
Task enumeration principles: - Don't consider whether it can or cannot be done - Don't worry about having knowledge or not - Ignore whether cost is high or low - Just list all necessary processes
Enumeration example (ROI Detective Agency case):
Goal: Business framework publishing media
Necessary tasks (method irrelevant):
- Write articles
- Create site to display articles
- Make viewable on internet
- Increase articles
- Be found by readers
- Know reader reactions
- Monetize
- Improve article quality
- Update continuously
At this point, never think about "how to"
Important discovery: Even if there are tasks you think "impossible" at this stage, no problem. Because next step will "realize by any method."
Achieving goals with "zero systemization" and "zero efficiency"
Absolute principle of realization:
If can't automate with programming → Do manually
If can't do manually → Do everything with manpower
If can't do with manpower → Outsource
If can't outsource → Find another method
"Cannot" doesn't exist.
Only "cannot with this method" exists.
Concrete realization examples:
Programming case:
Don't know for-loop → Copy-paste 100 times
Don't know copy-paste → Type manually 100 times
Typing is slow → Take time and type 100 times
Can't use keyboard → Use voice input
Site construction case:
Can't create custom system → Use WordPress
WordPress too difficult → Use note
Don't understand note → Write in Google Docs and publish
Even that impossible → Scan handwriting and distribute as PDF
ROI Detective Agency example:
Can't build advanced CMS → Request ChatGPT to create Markdown Viewer
No article management system → Manually create Markdown files ×200
No auto-publication system → Manually upload one by one
No automatic image placement → Manually place 200 images
No automatic metadata generation → Manually input 200 times
Important insight: Even if told "That's idiotic," those who realize win. Critics have realized nothing.
Streamlining only "actually time-consuming parts"
Bottleneck discovery principles: - Judge from actual experience, not speculation - Can accurately identify because ran everything manually - Specify only truly time-consuming parts - Leave everything else alone (no efficiency needed)
Discovery through actual experience:
Expectation: Article creation most difficult
Reality: Article creation becomes fast with practice
Metadata input abnormally tedious
Expectation: System construction biggest barrier
Reality: Solved by asking ChatGPT
Manual upload also within acceptable range
ROI Detective Agency example:
Result of manually creating and publishing 200 articles:
Time-consuming but acceptable:
- Article writing (2-3 hours per article)
- Image placement (5 minutes per article)
Clearly inefficient:
- Manual sitemap.xml update (30 minutes each time)
- Manual weekly ranking aggregation (1 hour per week)
- Duplicate metadata input (10 minutes per article)
→ Target only these 3 for efficiency
Important decision not to systemize:
Article writing automation → Unnecessary (quality priority)
Image creation automation → Unnecessary (effort acceptable)
Unified thumbnail design → Unnecessary (diversity is value)
Automating only "repeatedly occurring tasks"
Automation decision criteria:
IF (task occurs every time) AND (high burden)
THEN Consider automation
ELSE Maintain manual work
Automation priorities: 1. Daily occurrence × High load → Highest priority 2. Weekly occurrence × High load → Priority 3. Monthly occurrence × High load → Consider 4. Occasional occurrence × High load → Maintain manual 5. Daily occurrence × Low load → Manual acceptable
ROI Detective Agency implementation:
Phase 1 implementation (3 days development):
- sitemap.xml automatic generation
Effect: 30-minute task becomes 0 minutes
Phase 2 implementation (5 days development):
- Weekly ranking auto-display via GA4 integration
Effect: 1-hour weekly task becomes 0 minutes
Phase 3 implementation (2 days development):
- OGP auto-setting, metadata templating
Effect: 10-minute per article task becomes 1 minute
Phase 4 implementation consideration → Rejected:
- Article writing automation → Rejected for quality maintenance
- AI summary function → Rejected due to unclear demand
Important discovery: No need to systemize everything. Parts that are fine with manual work can remain manual forever.
Evidence Analysis: The innovation of Realization First Principle lies in avoiding perfectionism and analysis paralysis by prioritizing "realization even if inefficient" rather than "searching for efficient methods," reliably reaching goals.
Investigation Finding 1: Amazon's Founding Period Realization First Practice
Case evidence (inefficient beginning of world's largest EC company):
1994 Jeff Bezos's Garage Startup
Goal setting: "Sell books on the internet" Method: Nothing decided
Complete task enumeration: - Hold book inventory - Receive orders - Package books - Ship - Accept payment
Manual full realization:
Inventory system: - Advanced inventory management system → None - Warehouse → None - Actual method → Go buy at bookstore when order comes
Order system: - Web system → Rudimentary - Order management → Manual Excel input - Inventory check → Call bookstore
Packaging and shipping: - Automatic packaging system → None - Distribution center → None - Actual method → Jeff himself packages manually on floor on knees
"That's idiotic" criticism: "Build warehouse system from start" "Inventory management system essential" "Contract with distribution center"
Jeff's decision: "First realize. Efficiency later."
Bottleneck identification: - After actually operating several months - Going to bookstore reached limit - Manual packaging also reached limit
Selective automation: - Warehouse contract - Inventory management system introduction - Distribution center establishment
Result: Growth to world's largest EC company
Evidence Analysis: Even Amazon started with ultra-inefficient "go buy when order comes."
Investigation Finding 2: Airbnb's Founding Period Manual Practice
Case evidence ($31B company's manual operation start):
2007 San Francisco Apartment
Goal setting: "Receive guests in spare room and earn income"
Complete task enumeration: - List room - Receive reservations - Welcome guests - Clean room - Receive payment
Manual full realization:
Listing system: - Advanced reservation site → None - Professional photos → None - Actual method → Shot with own camera, simple site listing
Reservation system: - Automatic reservation system → None - Payment system → None - Actual method → Accept reservations via email, cash payment
Operation: - Cleaning service → None - Key exchange system → None - Actual method → Founders themselves welcome, clean themselves
First guests: 3 guests in founders' apartment Laid air mattress, provided handmade breakfast All handled manually by founders
"That's idiotic" criticism: "Build hotel reservation system from start" "Payment system essential" "Contract with cleaning company"
Founders' decision: "First prove in own apartment" "System after confirming demand"
Bottleneck identification: - After operating dozens manually - Email reservation effort - Payment complications - Cleaning arrangement burden
Selective automation: - Web reservation system construction - Online payment introduction - Cleaning partner contract - Gradual platformization
Result: World's largest vacation rental platform
Investigation Finding 3: ROI Detective Agency Complete Practice Record
Case evidence (inefficient journey to 200 articles):
April 23, 2025 Markdown Viewer Published
Goal setting: "Have media that systematically publishes business frameworks"
Complete task enumeration:
- Create site
- Write articles
- Publish
- Gather readers
- Monetize
- Improve
Manual full realization:
Phase 1: Minimum System (2025/04/23-25)
Site construction:
- Advanced CMS → None
- Database → None
- Actual method → Request ChatGPT to create Markdown Viewer in 3 hours
Article creation:
- Article generation AI → None
- CMS editor → None
- Actual method → Manual writing in text editor
Publishing:
- Auto-publication system → None
- Actual method → Manual file upload
Result: Started publishing with 5 articles
Phase 2: Manual Expansion (2025/04-06)
All manual until 30 articles:
- Manual article file creation ×30
- Manual image placement ×30
- Manual metadata input ×30
- Manual sitemap.xml update ×30 times
- Manual OGP setting creation ×30
Total work time: Approximately 100 hours
Efficient? → No
Realized? → Yes
Phase 3: Bottleneck Discovery (2025/06)
Actual experience at 50 articles:
- Article writing (2-3 hours per article) → Acceptable
- Image creation (30 minutes per article) → Acceptable
- sitemap update (30 minutes each time) → **Painful**
- Ranking aggregation (1 hour weekly) → **Painful**
- Metadata input (10 minutes per article) → **Annoying**
Clear efficiency targets identified
Phase 4: Selective Systemization (2025/06-07)
Implemented efficiencies:
✅ sitemap.xml auto-generation (2025/06/04)
✅ GA4 integration auto-ranking display (2025/06/14)
✅ OGP templating (2025/06/25)
Unimplemented efficiencies:
❌ AI article generation → For quality maintenance
❌ Automatic image generation → For diversity maintenance
❌ Full CMS → For Markdown flexibility maintenance
Phase 5: Continuous Realization (2025/07-09)
200 articles achieved (2025/09/17):
- Article writing → Continue manual
- Image creation → Continue manual
- System parts → Maintain automation
Balanced efficiency and quality with hybrid approach
Final results: - 200 articles published - Google Adsense monthly ¥1,000 achieved - 2 Kindle books published - Weekly 2,000 PV achieved
Response to "That's idiotic" criticism: "Critics have realized nothing. We have realized."
Warning File 1: Complete Liberation from Perfectionism and Analysis Paralysis
While others continue searching for "optimal methods" and start nothing, those who realize even inefficiently gain overwhelming advantage. Perfect plans don't realize, but imperfect execution surely progresses.
Warning File 2: Dramatic Reduction of Learning Cost
Eliminates pre-learning based on "might need someday." Learning only when actually needed zeros out wasted learning time. If 30 minutes copy-paste > 3 hours learning for-loop, choosing copy-paste is rational.
Warning File 3: Minimizing Failure Cost and Time
Manual realization loses only time if fails. System development loses development cost too. Implements MVP's "minimum" principle at action level.
Warning File 4: Accurate Identification of True Bottlenecks
Identifying efficiency targets from actual experience rather than speculation avoids unnecessary systemization. Implementing only truly necessary efficiency maximizes ROI.
Warning File 1: Scale Expansion Limit Risk
Biggest challenge. Methods started manually inevitably reach scale limits. Amazon and Airbnb also needed warehouses and systemization. Transformation decision and investment judgment at expansion timing determines success.
Warning File 2: Quality Degradation and Increased Error Risk
Manual repetition risks human errors and quality variation. Especially as it increases to 100, 1000 times, error probability also increases. Parallel implementation of checking system and quality management necessary.
Warning File 3: Habituation of Inefficiency and Resistance to Improvement
Risk of missing efficiency timing by becoming too accustomed to manual work. "Because we've been doing it this way" thinking risks hindering necessary transformation. Regular review and judgment important.
Warning File 4: Lack of Reproducibility During Team Expansion
Methods realized through individual manual work are difficult to transfer and educate to others. Documentation, standardization, and systemization become essential at team and organization stages.
Warning File 5: End-in-Itself from "Glorification of Inefficiency"
Risk of misunderstanding Realization First Principle and thinking "inefficiency is virtue." Principle is not "inefficiency is good" but "realize first, efficiency later." Not efficiency denial but priority issue.
Related Evidence 1: Perfect Alignment with MVP
Minimum Viable Product × Realization First: - MVP: Market launch with minimum features - Realization First: Realize even with manual work
Integrated approach: - Goal setting → MVP hypothesis setting - Manual realization → MVP construction - Bottleneck identification → Measurement and learning - Selective automation → Improvement and scaling
Concretizing MVP to "action principle" level
Related Evidence 2: Integration with Scene-Cast Theory
Environmental design × Realization First: - Scene → Goal of each phase - Cast → Incremental casting of manual work, tools, systems - Manual work phase → Minimum cast - Efficiency phase → Adding new cast called system
Common philosophy of "realization on limited stage"
Related Evidence 3: Integration with PDCA Cycle
Continuous improvement × Realization First: - Plan → Goal setting and task enumeration - Do → Manual full realization - Check → Bottleneck identification - Act → Selective automation
Realization First accelerates PDCA's "Do"
Related Evidence 4: Record Utilization with RCD Model
Learning system × Realization First: - Record → Record manual work time and effort - Check → Discover true bottlenecks from records - Do → Accurate identification of efficiency targets
RCD for effect measurement and improvement of Realization First
Related Evidence 5: Deep Dive with 5 Whys
Root cause analysis × Realization First: - Why manual work needed? → Lack of system knowledge - Why lack knowledge? → No learning time - Why no time? → Because prioritized realization - Why prioritize realization? → Validation first, efficiency later - True reason → Uncertainty reduction is top priority
Proving rationality of Realization First through deep dive
Related Evidence 6: Groupon (Group Purchase Coupons)
WordPress manual operation:
Goal: Region-limited coupon business Manual realization: - Manual posting to WordPress blog - Manual PDF coupon creation - Manual email sending - Manual Excel management
"That's idiotic": "Build system from start"
Result: Growth to global company
Lesson: Market validation possible even manually
Related Evidence 7: Zappos (Online Shoe Sales)
No-inventory sales:
Goal: Online shoe sales Manual realization: - Photograph shoes from physical stores - Go buy after orders received - Manual packaging and shipping
"That's idiotic": "Hold inventory, build warehouse"
Result: Great success with Amazon acquisition
Lesson: Demand validation before inefficiency
Related Evidence 8: Buffer (SNS Scheduled Posting)
Two-page site:
Goal: SNS scheduled posting tool Manual realization: - No product, explanation page only - Price page only - Zero implementation
"That's idiotic": "Build product before selling"
Result: Development after demand confirmation, success
Lesson: Demand validation before product possible
Related Evidence 9: Fundamental Paradigm Differences
Traditional approach vs Realization First:
Planning stage: - Traditional: Research and consider optimal methods (weeks to months) - Realization First: Decide only goal and execute immediately (same day)
Execution stage: - Traditional: Build efficient systems and tools (months) - Realization First: Realize with manual work and copy-paste (days to weeks)
Completeness: - Traditional: Aim for perfection - Realization First: Working is enough
When failing: - Traditional: Large investment loss - Realization First: Only time loss
Efficiency: - Traditional: Efficiency emphasis from start - Realization First: Implement after confirming necessity
Learning: - Traditional: Pre-learning required - Realization First: Learn when needed
Results: - Traditional: High quality but incomplete (perfectionism trap) - Realization First: Low quality but complete (realization priority)
Related Evidence 10: Rigorous Cost Comparison
Strict comparison of time and learning costs:
Scenario: Need to process 100 similar data items
Method A: Learn for-loop and program
For-loop learning time: 30 minutes to 1 hour
Implementation time: 30 minutes to 1 hour
Debug time: 30 minutes to 2 hours
Operation check: 10 minutes
---
Total: 2 to 4.5 hours
Method B: Execute 100 times with copy-paste
1 copy-paste: 10 seconds
100 repetitions: 17 minutes
Operation check: 10 minutes
---
Total: 27 minutes
Method C: Manual typing 100 times
1 typing: 1 minute
100 repetitions: 100 minutes
Operation check: 10 minutes
---
Total: 110 minutes (1 hour 50 minutes)
Conclusion: Copy-paste (27 min) < Manual (110 min) < Program (120-270 min)
Learning for-loop is most time-consuming option
Further important discovery:
If task ends in 100 times:
→ Copy-paste is optimal
If 1000 times needed:
→ Only then learn for-loop
→ Learning cost has value at 1000 times point
If 10000 times needed:
→ Consider more advanced automation
Economic principle of Realization First: Don't invest until necessity proven = Minimum risk
Related Evidence 11: Implementation at Organization Level
Introduction at individual, team, and organizational levels:
Individual Level Practice (Can start same day):
Mindset transformation: - "Perfect method" → "Realizing method" - "Efficiency" → "Realizability" - "After learning" → "Learn after realizing" - "Don't want to be ridiculed" → "Realization is everything"
Practice procedure: 1. Set one goal to achieve today 2. Write out all tasks without thinking about methods 3. Realize with easiest method (ignore efficiency) 4. Note time-consuming parts 5. Next time improve only those parts
Team Level Practice (Start in 1 week):
Culture cultivation: - "Those who realize are right" culture - Culture praising "idiotic methods" - Tolerance of failure and inefficiency - Elimination of perfectionism
Practice process:
Week 1: Team goal setting and manual realization
- Everyone experiences goal achievement with manual work
- Don't evaluate efficiency at all
- Evaluate only fact of realization
Week 2-4: Share bottlenecks and improve
- Each shares "time-consuming parts"
- Identify common bottlenecks
- Consider team-wide efficiency
Organization Level Practice (Establish in 3 months):
Organizational transformation program:
Phase 1: Gain management understanding (1 month) - Share Amazon and Airbnb cases - Historical proof of "inefficient success" - Explain economic rationality of Realization First introduction
Phase 2: Pilot project (1 month) - Practice in 3-5 teams - Accumulate manual realization success cases - Quantitatively measure efficiency ROI
Phase 3: Company-wide deployment (1 month) - Share success cases company-wide - Permeate Realization First culture - Reflect in evaluation system (emphasize realization)
Success factors: - Top's "Realize even with idiotic methods" message - Temporary suspension of efficiency evaluation - Maximum evaluation of realization fact - Reduced influence of perfectionists
Related Evidence 12: Cognitive Science and Behavioral Economics Basis
Relationship with human cognitive biases:
Perfectionism Bias: - Procrastinate action seeking perfect method - Realization First nullifies this - "Action even if imperfect" is solution
Analysis Paralysis: - Excessive analysis and planning make action impossible - Realization First skips analysis - "Realize rather than think" is prescription
Sunk Cost Fallacy: - Manual realization loses only time - System development failure loses investment too - Design tolerating small failures
Immediate Reward Bias: - Manual realization shows results immediately - Learning and development delay results - Optimized for human motivation
Implementation Intention Theory: - Pre-setting "If ○○ then △△" - Realization First provides clear action guidelines - Reduces decision-making cost
Neuroscience explanation: - Activation of dopamine reward system - Accumulation of small success experiences - Improved self-efficacy through realization - Habituation of continuous action
Related Evidence 13: Effect Measurement Framework
Quantitative evaluation of Realization First success:
Realization speed indicators: - Time from goal setting to initial realization - Time comparison with traditional methods - Goal achievement rate (realized vs unrealized)
Learning efficiency indicators: - Time reduced from unnecessary pre-learning - Time only for actually needed learning - Learning ROI (learning time / usage frequency)
Investment efficiency indicators: - Manual realization cost vs system development cost - Loss comparison when failing - Cumulative savings from incremental investment
Bottleneck accuracy indicators: - Efficiency by speculation vs efficiency by actual experience - Actual effect of efficiency (time reduction rate) - Number of unnecessary systemizations avoided
Organizational culture indicators: - Penetration of Realization First thinking - Reduction of stagnation from perfectionism - Increase in "idiotic method" practitioners - Improvement in organizational average realization speed
Measurement method:
Before/after Realization First introduction:
Before introduction:
- Project start to results: Average 6 months
- Stagnation at planning stage: 40% of projects
- Incomplete seeking perfection: 25% of projects
After introduction:
- Project start to results: Average 2 months
- Stagnation at planning stage: 5% of projects
- Incomplete seeking perfection: 3% of projects
Effects:
- Realization speed: 3x improvement
- Completion rate: 72% → 92% (+28%)
- Investment efficiency: 60% reduction in unnecessary investment
Related Evidence 14: Acceleration through Technology Evolution
Realization First in AI era:
ChatGPT & Generative AI × Realization First: - System construction possible with zero programming knowledge - "Ask ChatGPT" is new "manual work" - Dramatic learning cost reduction accelerates realization - ROI Detective Agency example proves this
No-code & Low-code × Realization First: - Systemization without programming - Easy transition from manual work to systemization - Easy next step after "100 copy-pastes"
Automation Tools × Realization First: - Automatic recording of manual work by RPA - Automatic detection of repetitive tasks - Automation of bottleneck identification
Next-generation Realization First methods:
Traditional: Manual work → Learn programming → Systemize
AI era: Manual work → Request AI → Immediate systemization
Dramatic acceleration of realization speed:
- Markdown Viewer: 3 hours with ChatGPT
- Traditionally: Weeks to months with learning and development
Predicted changes: - Expansion of "manual work" definition (AI also type of manual work) - Further improvement in realization speed - Decreased necessity of programming learning - Democratization of Realization First thinking
Investigator's Final Report:
Realization First Principle is a "revolutionary action theory prioritizing realizability over efficiency." This methodology, systematized by ROI Detective Agency from practical experience, fundamentally solves the three major action inhibiting factors of modern people—perfectionism, analysis paralysis, and methodology obsession—and functions as a powerful framework realizing reliable goal achievement.
Most impressive in this investigation was the paradoxical truth that seemingly inefficient methods like "100 copy-pastes" and "1000 manual tasks" are actually the most rational choices. Faster and more reliable to realize with 30-minute copy-paste than spend 3 hours learning for-loops. Many perfectionists overlook this simple fact.
The historical fact that global companies Amazon, Airbnb, and Groupon all started with "idiotic methods" was also an important discovery. Jeff Bezos going to buy at bookstores, Airbnb founders welcoming guests themselves, Groupon manually creating PDFs—these "inefficiencies" were proven to be actually the shortest path to success.
The systematization of the 5-stage process (goal setting → task enumeration → manual realization → bottleneck identification → selective automation) was also confirmed as a noteworthy feature. Each stage is clear, has concreteness anyone can practice, and is designed with extremely high reproducibility.
The demonstrated results of achieving 200 articles at ROI Detective Agency also clearly prove the theory's effectiveness. Starting with ChatGPT-made Markdown Viewer, manually creating 200 articles, systemizing only necessary parts—this practice has become a textbook success example of Realization First Principle.
Integration possibilities with other business frameworks were also confirmed. Action-level implementation of MVP, environmental design integration with Scene-Cast Theory, improvement cycle construction with PDCA and RCD Model—Realization First functions as a foundation dramatically improving execution power of other methods.
Cognitive science and behavioral economics basis was also confirmed as important support. A method designed with deep understanding of human cognitive characteristics like perfectionism bias, analysis paralysis, and sunk cost effect—a psychologically optimized approach.
However, scale expansion limit risk also emerged as an important caution. Manual work inevitably reaches limits. Discerning transformation timing and appropriate systemization investment judgment become keys to long-term success.
Future possibilities through AI and no-code tool evolution were also confirmed. In an era where system construction can be requested from ChatGPT, the definition of "manual work" expands, further increasing Realization First's power.
Most importantly, Realization First functions beyond mere "action methodology" as "life philosophy and values." Choosing "realizable imperfect action" over "unrealizable perfect plans"—this mindset is a universal principle applicable not only to business but all aspects of life.
Only those with courage to realize even inefficiently, unafraid of "that's idiotic" criticism, grasp true success. Critics have realized nothing, but realizers are changing the world.
Maxim of realization: "Those who realize with idiotic methods always beat those who know perfect methods but haven't realized"
【ROI Detective Agency Classified File Series X037 Completed】
Case Closed
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